(11)AMAZÔNIA, Sebastião SalgadoExhibition
The AMAZÔNIA exhibition, by Sebastião Salgado, is a
global initiative dedicated to highlighting the Amazon rainforest
and its indigenous communities. This project has
attracted 1.4 million visitors across 12 cities, with stops
in São Paulo (Sesc Pompeia) and Rio de Janeiro (Museu do
Amanhã). Featuring over 200 photographs captured
during seven years of research, the exhibition continues to raise
awareness and inspire audiences as it expands to new locations.
The design process involved translating curator Lélia Wanick
Salgado’s visual guidelines and Alexandre Benoit’s design
framework into cohesive graphic materials. These included photo
captions, exhibition panels, social media templates, outdoor
advertisements, and more. Collaboration with Zurich Insurance, the
global sponsor, ensured alignment with brand visibility standards.ARCHITECTURE
Alvaro Razuk Arquitetura/Team
GRAPHIC DESIGN
Alexandre Benoit & Marina Dahmer (assistance)
PHOTOGRAPHY
Everton Ballardin (São Paulo) & Renato
Mangolin (Rio de Janeiro)